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UNIQUE VENUES UNIVERSITY

Unique Venues, a trusted leader in bringing together one-of-a-kind event venues with meeting planners for 35 years, is taking the next step evolution for educational programming with the launch of Unique Venues University

Industry professionals including Unique Venues clients, non-clients and industry planners will have access to five Spring Semester courses taught by qualified individuals that will run from February to mid-April and then resume with a six course Fall Semester offering set to take place from late September to early December.

As the meetings and events industry ground to a halt early in 2020, Unique Venues quickly identified a need in the marketplace for individuals to remain engaged with other industry professionals through education and professional development. Unique Venues responded by conducting more than 50 webinars, roundtables and client group therapies that explored an array of topics including marketing, sales, venue operations, risk management, and health and wellness. As the industry begins its recovery and looks towards a brighter 2021, a gap still remains in quality education as it relates to the meetings and events industry.

While the goal is to eventually build and offer a collection of courses that are available on-demand, the current roster of classes will run synchronously with a live instructor and range from 1-2 weeks or 6-8 weeks depending on the curriculum. Each will be designed as a course and not a webinar that will have built-in learning objectives and required participation necessary to receive continuing education credits approved by a variety of industry associations. Students who complete a course will also receive a digital credential that can easily be added to LinkedIn profiles or other digital media.  

Unique Venues University courses may be approved for continuing education credits (CEUs) by the following organization(s): 
Course descriptions, learning outcomes, and faculty bios are submitted to each organization for evaluation. Decisions related to the approval of any individual UVU course are the sole authority of the granting organization. It is the responsibility of individual participants to claim CEU credits with granting organizations according to their normal process. 

Association of Collegiate Conference and Events Directors – International (ACCED-I), Certified Conference and Events Professional (CCEP) Designation  
Events Industry Council, Certified Meeting Planner (CMP) Designation
National Association of College Auxiliary Services, Certified Auxiliary Services Professional (CASP) Designation
 
Please check the individual registration pages for each course to determine if they are eligible to grant CEU credits for each of the listed organization(s).




 

Spring Semester Course Offerings


Changing Conversations | A Consultative Sales Approach
Wednesdays, 2:00 - 3:00pm EDT | April 14 - April 28, 2021
Instructed By Chuck Salem

The ultimate goal of this Changing Conversations course is to elevate your selling skills and style to be more consultative when building business partnerships and closing contracts. The emphasis is on understanding your clients’ objectives, circumstances, and needs prior to offering your programs and solutions.

Learning Outcomes:

  • Participants will understand the Level 5 Customer Conversation Types and how they reflect sales and product knowledge/skills and impact customer loyalty.

  • Participants will incorporate Conversation Goals that focus on the key areas of goals, objectives, solutions, impact and value to contribute to successfully closing more contracts.

  • Participants will create a framework for conversations that will help to effectively sell your venue in a way that creates partnerships with your clients that lead to customer loyalty and continued success.



Unique Venues offers free, monthly webinars related to the COVID-19 hospitality industry recovery as well as tips for marketing events and venues. Click here to visit the COVID-19 Resources page.